Events that feel effortless
Engagement, sponsorship, and operations on one Map
Beyond manufacturing & logistics

Beyond manufacturing & logistics

The same Map, QR Codes, and Insights — applied to events

FORMATION is best known for manufacturing and logistics, but the same capabilities scale cleanly to events. A Map with search, QR Code entry points, and rich Map Markers turns any venue into a navigable, information-rich space.

The difference is the outcome: in events, the value shows up as higher engagement, better sponsor visibility, and smoother staff coordination — all without new infrastructure.

  • One Map model that works indoors and outdoors.
  • QR Codes for instant access — no app installs.
  • Insights and dashboards to understand attendee flow.
Organizers: Manage and control with ease

Organizers: Manage and control with ease

Impress sponsors, exhibitors, speakers, and visitors with beautiful maps.

Events bring people together. A Map enables them to find each other.
  • Maps for all your events. Search, navigate, explore.
  • Any scale; indoors and outdoors.
  • Customize, white-label, and make it your own.
  • Easy and cheap to set up.
Sponsors: Maximize visibility

Sponsors: Maximize visibility

Put your sponsors in the spotlight

Place your sponsors front and center with map integration that makes them an essential part of the event experience.
  • Sponsor logos on the Map for premium visibility.
  • Clickable Map Markers with media, links, and calls to action.
  • Analytics that show sponsor exposure and interest.
Easy to use animation

Exhibitors: Boost booth traffic

Guide attendees to your booth with ease

Your exhibitors are there to meet and engage. The Map makes them easy to discover.
  • Find booths via search, tags, and direct links.
  • Prominent booth placement with logos and brand content.
  • Rich booth pages with links, media, and descriptions.
  • QR Codes that open booth pages instantly.
Staff: Coordinate efficiently

Staff: Coordinate efficiently

Empower your team to respond quickly and efficiently.

Give staff real-time visibility into where help is needed and how to get there.
  • Maps and search reduce response time.
  • Fault reporting and alerts keep issues visible.
  • Task assignment and status updates in one place.
Visitors: Seamless event experience

Visitors: Seamless event experience

From registration to closing keynote, stay on track

QR Codes placed throughout the venue open the Map where people are. Visitors can search, navigate, and explore with no friction.
  • Session reminders and time-aware highlights.
  • Exhibitor directory with fast navigation.
  • Personalized schedules and saved places.
Easy to use animation

Event analytics

Measure flow, engagement, and ROI

Understand how people move through your event. Heatmaps and path analysis show what worked, what didn’t, and how to improve layouts for future events.
  • Heatmaps reveal high-traffic and low-traffic zones.
  • Path analysis shows how visitors navigate the venue.
  • Dashboards summarize engagement and attendance trends.

Asia Berlin

Asia Berlin
A conference map that connected booths, sessions, and visitors.
We ran the Asia Berlin summit map for several days with booths, schedules, and venue information across the entire building.

Berliner Hoffest

Berliner Hoffest
VIP event mapping for a high-profile venue.
Hundreds of visitors used the Map with exhibitor logos, rich content, and QR Code access points throughout the venue.

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